“Announcing The New Patient Acquisition System Your Competition Doesn’t Know About That’ll Keep Your PT Clinic Alive and Profitable (…And You Financially Secure), EVEN IF You’ve Got No Marketing Skills Or You Can’t Get Referrals From Doctors!”

Dear Soon To Be Next Level PT Owner,

If you’re tired of constantly blowing time and money on traditional marketing campaigns to patients or doctors that provide you with little, if any, extra patients…

…then this message will cut to the chase and give you the answers you’re looking for.

That’s because I’m going to show you a new system that generates an endless flow of your ideal patients who are already predisposed to want to do business with your clinic.

Best part? You won’t have to pay an arm and a leg for an uncertain return on your advertising dollars. The system we’d like to reveal to you requires little cost for the return you’ll get—and can flood your practice with patients who already know, like and trust you… who are ready to say “YES” to your prescription, EAGER to attend each and every visit of however many treatment sessions you ethically recommend!

They’re literally the best patients you can get because they were recommended by family, friends or they made their own mind up to come and see you - and in that instance they’re better, and worth more to you, than any referral from a doctor who TELLS them to come to you (but gives little explanation why). 

It’s because they’re predisposed to LIKE and TRUST you and is why you’ll experience very little resistance to your prescription when recommending the often difficult to enforce “12” visits that your patients need, and your clinic requires to make bigger profits.

Generating your own new patients also takes pressure off you to be constantly chasing doctors, doing “script pad drop offs”, writing newsletters that never get read anyway or attempting to set up "luncheons” with physicians you don’t even like. 

That’s because you’ll be able to recruit postmen, newspapers, yelp, yellow pages, EDDM, past patients, the internet and even family and friends of past patients, to do most of the “hard work” for you.

Imagine waking up in the morning with an endless number of patients coming to your practice or website, with no worries about where your next patient is going to come from?

And think about how easier it will be dealing with patients who already know and trust you—since they came through a referral system which lets them decide that YOU, obviously, are the right choice - the kind of hassle free patients we all dream about and give the least amount of resistance to showing up for your three visit per week treatment plans.

Let’s face it. Times have changed. Referrals from doctors are "drying up" at an alarming rate and referrals from Direct Access are now the lifeblood to a strong and profitable PT business. 

If only more patients in your town knew about how easy it is to refer directly to you…

This system I’m about to introduce you to solves that problem for you. 

Having a constant flow of new patients taking advantage of Direct Access and you knowing how to repeatedly reactive your past patients, any time you like, will help you create a strong, vibrant business vs. a business that is running on thin air and always worrying over what the large hospital systems are going to do next - or whether yet another doctor is going to see the advantage of setting up his own physical therapy service and steal even MORE new patients away FROM you.

Based on my own experience of helping many owners in the country attract greater prosperity in their business, the answer is, unfortunately, #2

These PT owners constantly have to deal with hassle from reluctant to proceed, skeptical patients and “hope and pray” some will show up for a few more sessions after the first Evaluation – even the ones referred by local doctors or physicians…


Further, the pressure of being solely responsible for generating all the new patients via traditional advertising methods is solely up to them. And most just don’t know if they’re doing right from wrong and they have absolutely no piece of mind knowing they are emotionally attached to the results of their marketing efforts, which so often fail.

This leads to bad positions of authority at the first mention of the words “will my insurance cover that” … and you start reducing the number of visits in a treatment plan or underselling your knowledge, yourself, and your reputation, just to make sure you “get that patient”. There’s no certainty in a clinic devoid of its own New Patient Acquisition System, pure and simple.

Here’s What Will Happen To You When You Finally Have A Reliable System In Place For Getting New Patients

But if you do have a constant stream of New Patients flooding your clinic that are pre-disposed to do business with you, you have a certain “swagger.” You’re not forced to take on every patient out of necessity, just to make payroll every month. What’s more, you may soon be able to hire an assistant or another PT meaning you can do less and get paid more.

With a New Patient Acquisition system in place at your clinic, it’ll soon become a case of “it’s my way or the highway” - and if your new patients don’t agree to ALL the visits you ETHICALLY prescribe - because that’s what it takes to get the outcome you know they REALLY need - then you’ll be able to afford the rare luxury of sending that patient to some other, less well off clinic, who will accept “one hit wonder” patients because you’ll have more patients than you can cope with anyway, all doing what you say!

You’ll have a thriving, vibrant clinic that’s fun to possess because all the prospective patients already “trust” you and they have decided they WANT to come and see you – the trusted authority figure in town - and will follow through on your recommended treatment plan however many visits that maybe.

So if you depend mostly on cold calling doctors, note pad drop offs, luncheons, physician referrals or hoping that some past patients MIGHT drop back in to run a “healthy business”, then think again:

The Best Patient To Deal With Is One Who’s
Pre-Conditioned To Want To
Do Business With You

You see, the old ways of prospecting doctors for referrals no longer work like they once did.

The average doctor has less time to read your newsletters… is more confused than ever about what a PT even does… has more owners than ever asking for his attention and is therefore less trusting. And lets not over look the fact that more and more doctors and physicians are under increased pressure from the hospital systems to keep referrals “in-house” or, as many of them are now doing, sending those patients who could and should have been yours, to their own Physician Owned Physical Therapy Service (POPTS).

Plus, competition is fierce and many small towns are already saturated with other PT clinics, national chains and Chiropractors all hunting for the same patients —making reaching patients extremely unlikely and time-consuming unless you try something different.

The answer is learning how to generate a constant stream of new patients, where you have a system for getting new patients, and another system for those new patients gladly and continually referring new business to you.

But if you’re honest with yourself, you probably don’t have a system in place for generating new patients. You’ll have to admit that most of the patients you’re currently getting is mostly by “chance”, or from doctors whose referrals are beginning to dry up.

And when you DO get a new patient, they come in “cold.”

They don’t know you or trust you.  You’re subjected to tons of resistance that range from price objections to “I need to think about it.”, or “will my insurance cover all those visits”.

This puts more stress and strife on you and your business. You end up dealing with less than ideal patients that could suck the life out of you, and make you question why you got into opening a PT business in the first place.

Not good.

That’s why you need a system that siphons a constant stream of new patients that already know, like, and trust you. They’re already pre-disposed to do business with you. That means less resistance to your treatment plans, less headaches and more money for you since you can recommend a premium number of visits in all your care plans that would make all the difference to your bottom line.

Your PT business headaches are about to go away, and you’re about to attract many more of your ideal patients when you take action today and add this invaluable “patient-getting” system to your marketing arsenal:

Introducing,

New Patient Overload System is simple, affordable, low-tech and creative ways to siphon more patients to your physical therapy practice.

These tactics are spread over 9 videos and cover critical aspects of attracting more patients…including:

We want you to have videos, tools, templates and resources to practically guarantee you get your clinic to the Next Level and above your competition. Including:

Just one of these proven tactics could lead to a huge profit windfall for you. Because, if you’re honest with yourself, you’re probably not employing these tactics to the fullest extent now.

Consider this: Imagine how difficult it would be trying to run your PT clinic with a completely FREE option across the street (provided by a socialist Government).

Well, that “FREE” option is my own clinics biggest rival back in the UK and yet with this exact “new patient getting” system I’ve been able to build a $1m per year (equivalent) cash based PT clinic from scratch, DESPITE this welfare based system being my rival competition.

What’s more: these are many of the exact same tactics I’m currently implementing for other PT owners in the U.S who pay me in excess of $7500 to personally set up referral systems for them – and who are happy to pay me $1500 per hour to consult on marketing and sales tactics for their clinics.

In Fact, Here’s What Some Other PT Owners Are Saying About Me And My Patient Getting Systems:

“Since implementing these same marketing strategies, in just a few months I have seen a constantly steady rise in prospects and new patients. Last month I ran an ad in the Sunday paper and had 40 prospects call/email and ended up turning 8 in to paying patients in the first week - an ROI of 332%.  Using the skills I have learned from Paul I have also been able to reactivate 20 past patients in that same time who otherwise would have remained lost. The ROI on my investment is triple digit, month on month!”

– Andrew Vertson Multi-clinic Owner, Intecore PT Orange County, (CA).

“In less than three months of using Paul’s marketing strategies, we’re already getting to the point we don't have to do ANY physician marketing – thankfully, I am over that! Knowing what I know now, I would rather spend the time marketing directly to, and on the phone with potential patients, and NOT rude MA's, office coordinators, and cocky physicians. 

Paul’s strategies have completely transformed by business… this is the most excited I’ve been about PT in 5 years since opening!”

– Scott Gilbert, Canyon PT, Phoenix (AZ)

“Every day I face fierce competition from three chiropractors in my street… Paul’s system for finding new patients through Direct Access is helping me fight back and taking me quickly towards my goal of seeing 100 patients per week”.

– Oliver Patalinghug, Restore PT LLC, Rochester Hills, (MI).

“Paul is refreshingly honest, straight-forward and easy to talk to and I love his no-nonsense approach to direct marketing. You’ll find with Paul that he is up front about what to expect, and more importantly, he is honest enough to tell you what NOT to expect, as far as a massive influx of new patients happening by tomorrow. I’ve recommend him to other PT owners who have been equally impressed with their results. His systems work – fact!”

– Dean Volk, Volk PT. Concord (NC).

In other words, the techniques and strategies you’ll learn in New Patient Overload are not based on theory or ideas that look good on paper – they work like crazy in a country where there is a completely FREE alternative to “paid for” private physical therapy, they work here in the U.S., and they will work you.

You’ll get huge representations of these tactics when you take action and invest in New Patient Overload today.

• How to get “Every Door Direct Mail” to work for you and transform it into your own little salesman 24/7. (Most PTs really mess this up!)

• Which works best for re-activating past patients… Newsletters or Postcards – or both? That depends, and I’ll show you how to do both right!

• The “secret weapon” you can deploy to reign in your current patients and get them to refer more patients to you (we guarantee your competitors aren’t using this and nor likely, are you currently!)

• They say that “no one reads the newspapers anymore”… the reality is your IDEAL, HASSLE FREE patients still DO and this is a referral source you need to know how to tap into - especially if your ideal patient is aged 45-55. Of course, I’ll show you precisely how to do it.

• How to generate referrals from patients effortlessly without having to motivate them or even ASKING them to refer people to you. This takes a lot of pressure off you and your patient relationships.

• Several unlikely sources you can get new patients you’ve probably never thought about.

• Why most PT owners ask for referrals in the wrong way and at the wrong time (it’s time for you to catch up and use a more automated, elegant and sophisticated approach your competition probably doesn’t know about – you’ll soon see what I mean).

• The secret to turning even the biggest PT Skeptics into ideal patients – they’ll come to your clinic in droves.

• How to craft a more profitable, more compelling, almost irresistible, FREE Evaluation offer that will have them excited and EAGER to show up for PT.

• Why “pain” isn’t always a good enough reason to visit your clinic – and what to talk about in your advertising instead. (Most PT clinics get this wrong and they’re missing out on big profits!)

• How to expertly handle questions about your “insurance”, “copay” and “cost” so that you don’t waste too much time with people who are just “low-price shopping”.

• How to filter out the “free-loader” patients quickly by asking the right questions so you can get right to the lifelong patients. (Focus on the money-makers and stop wasting your time bringing in patients who only want to pay for a “couple of visits”)

• One super-secret to build in specialism for all your different types of patients – this will really speak to them so they know that you’re the right PT for them and make “double digit” treatment plans miles easier to prescribe.

• How to create “money magnets” that instantly attracts the right people to your practice and how to use them to “sell” your services without ever, well, selling!

• What NEVER to ask your potential new patients – many clinics do this and it will literally chase patients away.

• Uncover how to get cheap, low cost advertising in newspapers and magazines – it’s almost like a FREE referral source as it’s so easy to make money from, it literally costs you nothing (if you do it like this…)

• And a whole LOT more…

• You own your own PT business or are in charge of finding your own patients

• More than 60% of your current NP’s come from referrals from local doctors

• You have a responsibility for sales and marketing

• You realize that you need to learn more about marketing if your PT business is to ever reach its full potential

• You’re frustrated at the lack of NP’s you have coming to see you

• You are already highly successful but you want to take things to the next level

• You want to make more money

• You would like to free up your time - more reward for less effort

• Your business is struggling and you want a fast turn around

• You want to create the success you deserve by mastering the most important business skill there is

• You are under constant threat of big hospital systems moving into town and buying out your best referring doctors 

Take Action NOW And Get These Amazing Resource Bonuses Worth $415 Completely FREE:

It’s no secret that I love to create “short cut” resources for small PT clinic owners… that’s why I created “Quick And Easy Copywriting Secrets For PT’s and “Make Them Say Yes” … and I want to give you them both for FREE, when you order this System right now. Here’s more about each one:

Here’s how it works. Take action and purchase New Patient Overload and put the strategies to use in your own physical therapy practice.

If you don’t get just one extra patient you wouldn’t otherwise have gotten thanks to these strategies, just send me an email using paul@paulgough.com and I’ll gladly refund your money.

Best part: you have 60 days to test these strategies. Just one is bound to give you a profit windfall that could resolve the worries you’re having in your physical therapy practice.

More: I’m making it extremely easy for you to get your investment back by just charging $2000 3x $374 for New Patient Overload.

Remember, just “1” patient is all you need to get your investment back. In fact, with just 1 or 2 of these tactics, you could get 100x your investment back and more!

So, in reality, this course doesn’t “cost” anything. It’s an investment in your future wealth and prosperity.

Now I want you to ask yourself:

“What Would I Do If I Had Absolutely NO Worries In My Physical therapy Practice?”

Would you be spending more time with your kids? Spending more time with your beloved? Taking that vacation to Europe or Hawaii you always wanted?

How about giving money to charities and special causes you feel passionate about? Or how about being able to take an afternoon off just to go to the park or “goof off” for a change.

I want you to stop and really think about this.

Now think about how ticked off you are that you cannot enjoy any of these things because you’re beholden to your practice. How bad do you feel that you’re NOT doing whatever you wish right now?

Now think about how demoralizing it is to try to grow your practice when doctors aren’t referring enough patients, big corporate hospitals are dominating your town, and insurance companies are cutting reimbursements.

Perhaps you’ve resigned to yourself that “this is as good as it gets.” And maybe you’re questioning why you got into business in the first place and are starting to question your future…your status is slipping and you wonder if you’ll ever recover.

Well, I’m here to tell you that you’re not alone.

Many physical therapists I’ve helped also felt things were “slipping”, they felt demoralized, and even hopeless…until they discovered my predictable, “under the table” strategies for getting new patients to do business with them – at any number of visits they demand, with no resistance to any prescription.

The truth is that thousands of physical therapists are using these tougher times as an opportunity. Your smaller size compared to the big hospitals is an advantage because you’ll be able to use tactics they’ll never consider.

While other PTs are sticking their heads in the sand waiting to “ride out the storm”, there’s a new breed of physical therapists who get paid up front for their services with average visit values on the rise and are “picking off patients” who want to go directly to a physical therapist to avoid doctor referral headaches.

New Patient Overload will show you how to do this. These are strategies you can use as soon as today to book yourself solid with hassle free patients who respect your authority.