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Comes a question on twitter last night: === “Paul… any actionable advice on “scripting” my own pt interactions within a practice? Where to start or key points? – @MattPaluchniak DPT === My answer??… Script EVERYHING. It’s the only sure fire way to ensure that EVERY ONE of your patients are being “loved” in the way…
Read MoreSpent the last three days at Marketing Seminar in Denver. Learned a lot. The highlight so far?? The focus on creating a “Marketing Strategy of Trust” to attract an ever increasingly skeptical, nervous, frightened of making a decision (in case it’s a mistake), consumer to a business, to do business. Now, building a trust…
Read MoreSo I spent Halloween night in “Las Vegas”… …and it’s safe to say that there were some frightening “sights” on the strip last night. However… It seems apparent to me that the real “boogeyman” in the US right now is the health care insurance companies who are: === 1. Delaying paying your fees for up to…
Read MoreAs well as revamping your website … …and increasing your profits using the new online techniques … …on this program, we’re also going to be focusing on “old school” Marketing techniques. Things like “postcards”, taking advantage of the amazing “Every Door Direct Mail” delivery service, and newspaper and magazine adverts to reach potential new patients…
Read MoreOn this Physical Therapy Academy Tutorial we show you how to make your website the most profitable PT website on the entire internet, and why it’s key to magnifying your income. In this modern age, it’s a common problem amongst all business owners (no matter what industry they’re in)… When I speak to most PTs,…
Read MoreSo I woke up this morning to more registrations for the 6 Week New Patient Accelerator Program… …and one of them, was from Dr.Jarod Carter – founder of the “Cash PT” Podcast and Author of the recent book showing cash based owners the legalities of dealing with Medicare. He’s one of the most well known,…
Read MoreIt’s been a great weekend… Apart from spending the last 4 days at the Tony Robbins event in LA, and spending time with my girlfriend and son Harry at “The Grove” shopping centre last night… …we also had “3” people, (including Dr.Jarod Carter – founder of the Cash PT Podcast) sign up for the New…
Read MoreGoogle Pay Per Click has produced more millionaires in the last ten years than any other Marketing Media… ..It has, quite simply, revolutionised the way that small businesses can get in front of new customers. Your Physical Therapy Clinic is included in that. Google PPC lets you get right in front of consumers searching in your town…
Read MoreHopefully you’re planning on joining me for the “6 Week New Patient Accelerator Program“… …which may end up with you saying ‘goodbye’ to your current website and ‘hello’ to a new look site that significantly increases your new patient intake – and profits. – 6 Week New Patient Overload – The Ultimate Physical Marketing Program !…
Read MoreSomething called “search to task completion”… …is the NEW way that Google will be ranking your website in 2016. SEO as you know it – and as you’ve maybe even paid for – is officially DEAD! Gone are the days of “manipulating” search engines with back links… …here to STAY, are the new rules that Google…
Read MoreTake a look at this… It’s a picture I took on Sunday night that reminded me of the amazing “journey” that I’m on: It’s my boys (Harry) first ever soccer game. And, it just happened to be in “Los Angeles” (…watching the LA Galaxy). Roughly 6000 miles away from where we call home. See, thanks…
Read MoreWhat if I told you… …the biggest reason most PT’s don’t get great results from their clinics… …has nothing to do with their actual skills? Would that surprise you? See, most PT clinics profits “flatline” because of what happens before the patients even arrive. So, my tips for you are these: 1.) Have a Website that people…
Read MoreOn this Physical Therapy Profit Academy Tutorial we show you how to maximise your patient cash value effortlessly, by selling any cash service you want, to any patient you treat. Question: “How do you make MORE money at your practice?…” Many PT owners focus on bringing in more and more new patients. Which, of course,…
Read MoreWhen you open the doors at your PT practice… …you want to have it FULL of your ideal patients… …and the more, the merrier! Am I right?… I’ve been getting a TON of PT’s asking me questions lately about how they can get more IDEAL patients into their clinics… That’s why I created this… Get access to my…
Read MoreI started planning for success in 2016… …when I was at a Mastermind event in Asheville, LAST MONTH! See, I try desperately hard NOT to do what most PT businesses do and wait until 2016 actually arrives – to plan for it. I prefer to have my game plan in place and profiting while the others are *busy* thinking…
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It’s incredible what Paul has accomplished at his own practice... I look forward to every call I have with him… and learning more and more from him about direct Marketing my own cash practice.
Paul is the PT Industry version of “Dan Kennedy”… and his marketing teachings represents perfectly what all physical therapists must do next to stay alive and profitable…
Paul shows you how to market a successful business in today's economy and has completely changed how I market my (hybrid) clinic. If you want to set up a system to market your practice, I don't think there is a better teacher out there.
If you want strategies to help reduce or eliminate your insurance headaches, Paul is the person to show you how – he has concrete ideas to implement rather than strictly theory like so many other PT marketing people.
Paul has the Marketing solution to the changes occurring in the marketplace for private practice PTs… he is direct, provides clarity and really opened my eyes on the possibilities for my clinic.
Paul’s focus is on the higher, longer term gain for your business, he shows you the systems that are needed to gain new patients and maintain growth throughout the entirety of your business.
Paul gave me a marketing plan that is fully automated and helping grow my practice without relying on marketing to doctors. Even better, I am now able to attract patients that are in my target market instead of feeling like I have to treat any patient that a doctor refers to my clinic. Paul is highly informative and very inspiring.
Paul showed me how to raise my prices by implementing a real price strategy at my practice…I went from charging $95 to $180 almost overnight - with zero resistance - just by implementing what he told me to do. I’m excited to be working with him and watching my clinic grow!
Paul is doing amazing, cutting-edge things in the field of PT marketing – I have no doubt he’ll soon have more owners wanting to work with him than he can handle…if you want to grow your PT practice, you have to connect with him fast!
Almost immediately after hiring Paul he helped me generate more revenue in my business by changing our internal sales systems and improving the way my team connect with patients. I look forward to every call I have with him.
To be able to compete against FREE is amazing… the marketing tips, techniques and mindset offered by Paul are absolute gold!
After a short meeting with Paul, he opened my eyes to the possibilities of what automation and direct response marketing can do to my business - and I am excited to now be taking my PT clinic to stratospheric levels under his tutelage.
In just a few short weeks Paul put a marketing system in place at my clinic that is now helping me move away from relying on doctor referrals and seeing 30 patients per week, to my goal of 100 - he will give you good idea, after idea, after idea!
Paul is refreshingly honest, straight-forward and easy to talk to and I love his no-nonsense approach to direct marketing. You’ll find with Paul that he is up front about what to expect, and more importantly, he is honest enough to tell you what NOT to expect, as far as a massive influx of new patients happening by tomorrow. I’ve recommend him to other PT owners who have been equally impressed with their results.
Because Paul is a physical therapist from outside of the U.S system, he has not been indoctrinated in the same, often limiting school of thought as many of us have when trying to grow our clinics - I’ve found that gives him a distinct advantage as he brings a fresh perspective to every marketing or sales problem I've ever asked him to tackle...